Free guide · Vol. 01
AI without the fear.
A no-hype starter guide for small business owners who want to use AI without getting lost, burned or replaced.
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Free 16-page PDF · Instant download
What’s inside
Seven short chapters. Zero jargon.
- 01
What AI is (and isn’t)
A plain-English explanation of what these tools actually do.
- 02
Four myths, busted
Why AI won’t replace you, and why you still check its work.
- 03
The safe-use rules
What to never paste into a chat, and the settings to check.
- 04
Your first five wins
Five 15-minute jobs, each with a copy-paste prompt.
- 05
The prompt recipe
Five ingredients that turn vague answers into usable drafts.
- 06
How I use it at STS
The real list from a working Cleveland creative shop.
- 07
Your 7-day starter plan
One small step a day for a week.
Who it’s for
You’ve been avoiding AI
It feels risky, confusing or like one more thing to learn. This guide starts from zero.
You only use it for trends
Viral posts and quick flyers are the tip of the iceberg. The real payoff is the everyday work.
You want quick wins
No course and no subscription. Five jobs you can try this week in about 15 minutes each.
Who wrote this
Written by someone still learning.
I’m Alan Bowles. I’ve run STS Media in Cleveland since 2011, doing print, design, websites and video. I use AI every week, and I learn something new almost every day. This guide shares what’s actually working in my shop, without the hype.
Alan Bowles, Owner, STS Media
FAQ
Is it really free?
Yes. Enter your name and email and the PDF is yours right away.
Do I need to be technical?
No. If you can send a text message, you can use the prompts in this guide.
Do I need a paid AI tool?
No. Everything in the guide works with the free versions of the popular AI tools.
What else will I get?
An occasional email with practical business and marketing tips, plus new free guides as they come out. Unsubscribe anytime with one click.
Start small. Start this week.
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