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Recipes, tools and plain-English advice for marketing that brings in customers.

Design Kitchen · Oct 24, 2026Holiday Cards and Thank-You Mail Clients Actually KeepMost holiday mail gets a glance and the recycling bin. Here is how to send cards and thank-you notes that people keep on the desk.Read the post

Design Kitchen · Oct 24, 2026Fabric vs. Vinyl: Choosing a Trade Show BackdropYour back wall is the first thing people see from across the hall. Here is how fabric and vinyl compare, and what actually reads from a distance.Read the post

Design Kitchen · Oct 23, 2026Storefront and Window Signage for Winter Foot TrafficWinter shoppers walk fast with their heads down. Here is how to make your windows, sidewalk signs and banners stop them anyway.Read the post

Design Kitchen · Oct 23, 2026What to Put on Each Panel of a Tri-Fold BrochureA good brochure answers questions before anyone has to ask. Here's what goes on each of the six panels, and in what order.Read the post

Design Kitchen · Oct 23, 2026How to Brief a Designer So You Get It Right the First TimeMost revision rounds start with a thin brief. Here is what to tell a designer up front so the first draft lands close to the mark.Read the post

Design Kitchen · Oct 23, 20266 Rules We Run the Studio BySix rules behind how we work at STS Media, from building systems to shipping work, and how any small business can use them.Read the post

Design Kitchen · Oct 23, 2026The New-Year Brand Checkup: A One-Hour Self-AuditSet a timer for one hour and check your print, website and social profiles before the new year. Here is the checklist we use.Read the post

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